In a persuasive essay, the author is attempting to change the reader’s mind or convince him of something he did not believe previously. There are several identifying characteristics of persuasive writing. One is opinion presented as fact. When an author attempts to persuade the reader, he often presents his opinions as if they were fact. A reader must be on guard for statements that sound factual but which cannot be subjected to research, observation, or experiment. Another characteristic of persuasive writing is emotional language. An author will often try to play on the reader’s emotion by appealing to his sympathy or sense of morality. When an author uses colorful or evocative language with the intent of arousing the reader’s passions, it is likely that he is attempting to persuade. Finally, in many cases a persuasive text will give an unfair explanation of opposing positions, if these positions are mentioned at all.
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Last updated: 12/18/2017
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